Embrace the Squiggle

How To Go From Idea to Business with Carrie Sporer

Kristine Thody & Colleen Delvecchio Episode 107

Ever had an issue that could be solved by a product, but no product exists? Well, thats exactly what happened to Carrie except she took it on an a problem to solve with a business!

Carrie shares her tips on going from initial idea to launching a business. So if you have ever wanted to start a business, or already have an fine tuning your skills, this is a perfect listen!

While training for the NYC Marathon in 2007, many people shared the complaint that they needed to wash their hair in the shower after every sweaty run. After more than a decade of searching the market for a solution and coming up empty, they finally started calling labs to help them create the product that was missing from their get ready routine, and SWAIR was born.

Connect with Carrie: https://www.linkedin.com/in/carriesporer

Buy a bottle of SWAIR! https://www.swairhair.com/

Join us for to Embrace Your 2026 Squiggle: https://www.maxady.com/workshops

Design your Year with Kristine in Vancouver: https://www.kristinethody.com/store-2/p/basic-package-9h48k

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